leadership
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PCFMA is proud to be a diverse workplace, with our staff representing as many ages, cultural backgrounds, and personal identities as the markets we operate. We are fortunate to have built a strong...
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California's Market Match program, which helps low-income families buy fresh produce, is at risk. The Governor's budget cuts funding, threatening the program's end in 2024. Take action now! Visit...
Ben Palazzolo
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After working for 13 years at PCFMA, I will be leaving the organization at the end of January 2024. There will be a lot that I miss about this job, but it’s time for something new. Food has always...
California Considers Changes to FMNP Food Program
The Farmers Market Nutrition Program (FMNP) is a unique program that provides benefits to mothers and seniors who use them to purchase fresh fruits and vegetables directly from farms at farmers...
Farm to City
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Food Chain Radio, the nationally syndicated radio show and blog about all things food and farming, devoted a recent episode to an exploration of farmers markets.
Allen Moy History Pic
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When I was growing up in South Texas, it seems like every family event, every summer, featured barbecued beef brisket, pinto beans, potato salad, and cole slaw. Christmas Eve at my grandparents always...
old photo
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In 2023, PCFMA is marking our 35th year of operations and service to the San Francisco Bay Area and California farmers. Farmers' Market Week , which runs from August 6 to 12, 2023 seems an appropriate...
Step Ladder Behind the Scenes
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In October, 2021, PCFMA embarked on an ambitious new project to tell the story of our farmers and the products they grow through a series of online videos. The goal of the project was two-fold; First...
CA State Capitol
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In May I shared news that vital state funding for the California Nutrition Incentive Program was missing from Governor Newsom’s proposed state budget. I’m excited to share an update that thanks to the...
Diaz_E_Santa_Clara
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In early May, US Surgeon General Vivek Murthy spoke out about what he called an “epidemic of loneliness,” saying that loneliness, isolation, and lack of connection in our country have created a public...

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