Beyond The Market

A video series created to highlight farmers, products, and recipes!

Featured Videos
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Visit to Go To Chocolate
Cozy up with something sweet this season — the best treats come straight from your local farmers’ market! 🍫 Go To Chocolate crafts incredible artisan chocolates, handmade with care and creativity — a must-try at the San Mateo Farmers’ Market. 🍓 Watch our Beyond the Market feature with founders
Recipe
Pomelo Palomas
Citrusy, refreshing, and perfect for sharing, these Pomelo Palomas are a beautiful big-batch drink made with fresh farmers’ market citrus. 🍊 In this cooking demo, we’ll show you how to make an easy, customizable cocktail using pomelo, fresh lime juice, and your choice of tequila or vodka. Finished
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A visit to Hamlow Farms
Third-generation Hamlow Farms in Turlock, California has grown from peaches to a thriving 300-acre operation offering fresh produce. Meet the Hamlow family and taste their passion for farming at your local farmers market.

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A Visit to Pescadero's Blue House Farm
Meet Ryan Casey, owner of Blue House Farm - a certified-organic farm in Pescadero, California. Located right along California’s famous Highway 1, Blue House Farm grows a wide variety of vegetables, fruits, herbs, and flowers year-round. Ryan and his team pride themselves on farming with care - care
Recipe
Kid Friendly Egg Scramble
Enjoy a delicious and easy egg scramble made with fresh, farm-fresh eggs and potatoes. Customize with your favorite veggies and enjoy a quick and satisfying breakfast.
Recipe
Air Fryer Brussels Sprouts
Enjoy these crispy and flavorful Air Fryer Thai Brussels Sprouts. This recipe uses fresh produce from the farmers' market, including shishito peppers and vibrant Brussels sprouts.
Recipe
Air Fryer Pizza Challenge
Watch out Chefs compete in a pizza-making showdown using Stepladder Creamery cheeses and fresh, seasonal ingredients from the farmers' market.
Recipe
Microgreens Slaw
Discover the vibrant flavors of locally grown microgreens with this refreshing coleslaw recipe. Learn about Super Duper Microgreens, a local producer based in Hercules, CA, and their commitment to sustainable and flavorful microgreen production.
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The Family Behind Sunrise Nursery
In this installment of Beyond the Market, learn how the farmers’ markets helped propel this family flower business into a brighter future. Meet the Fernandes family! Jose and Maria came to the United States as young adults from the Azores region of Portugal, and with some help from friends, they
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Becoming a California Bee Keeper: Miss Bee Haven Honey
Meet Kelly Knapp, the founder, and head beekeeper at Miss Bee Haven Honey. Beyond the Market team met up with Kelly at Frog Hollow Farms this spring to learn how she switched career paths and became a full-time beekeeper, selling honey at her local farmers’ markets. Located in Brentwood - a small
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An Inside Look with Medina Berry Farms
Learn more about Medina Berry Farms in this Beyond the Market feature! When Pedro and Angelica Medina first immigrated to the United States from Mexico in the 1970s, they began working in the fields for a commercial berry grower here in Watsonville, California. After helping the couple to gain their
Producer
Alhambra Beef & Pears: Raising Grass Fed Beef in the Bay Area
We returned to Alhambra Valley Beef & Pears this spring to catch up with Ben and Pearl and hear more about the cattle ranch side of their family operation. Founded by Pearl’s grandparents in 1906, Alhambra Valley Beef & Pears sits on 600 acres of pasture in the hills of Martinez, California