Blog

The California Department of Food and Agriculture’s Office of Farm to Fork recently named the Pacific Coast Farmers’ Market Association (PCFMA) as one of 11 grantees of the California Nutrition Incentive Program (CNIP) . This round of CNIP funding specifically supports farmers markets to incentivize the purchase of fresh fruits and vegetables by families enrolled in the WIC (Women, Infants, and Children) program and low-income seniors enrolled in the Farmers Market Nutrition Program (FMNP)...

Recent Posts

CDFA Grant Supports WIC/FMNP Matching

Rallying for CalFresh Nutrition Access

On March 18, nearly 50 farmers market operators, farmers, customers, and allies gathered in Sacramento to advocate for continued funding for the California Nutrition Incentive Program (CNIP). Over the...

Collage of women at the farmers' market or on the farm with the transparent silhoutte of a woman farmer and the text 'International Women's Day 2026'

Celebrating Women of the Farmers’ Market

From managing fields and orchards, to running businesses and spearheading sustainable practices; women are essential in every aspect of our food system. To celebrate International Women’s Day, on...

Community Nutrition Education Kicks Off

PCFMA’s new community nutrition program brings free cooking demos and food access resources to Bay Area neighborhoods to help families enjoy fresh, locally grown produce.