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Main navigation

  • Visit
    • Find a Market
    • Meet the Farmers
    • Certified Farmers' Markets
    • CalFresh/EBT & WIC
    • Events
  • Eat
    • Recipes
    • In Season
    • Blog
    • Videos
  • Sell

Beyond The Market

A video series created to highlight farmers, products, and recipes!

Featured Videos

Producer
Very Mulberry: California Grown
Very Mulberry brings a taste of India to California with their nutrient-rich mulberries. Grown at Habitera Farms, these "miracle fruits" offer irresistible sweetness and connect communities. Find them at local farmers' markets.
Producer
Organic Farming: Inzana Ranch
Since 1985, Tony and Joye have grown delicious organic fruits using sustainable methods. Find their produce at the farmers' market and support local!
Producer
Ken's Top Notch Produce
Beyond the Market explores the renowned Ken's Top Notch Produce, known for their exceptional organic fruits. Meet the friendly team and experience the quality firsthand at Bay Area farmers' markets.

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Recipe
Air Fryer Asparagus
Looking for a fresh take on a spring staple? This Air Fryer roasted asparagus is as simple as it is delicious. The high-heat air circulation coaxes out a deep, earthy sweetness that pairs beautifully with a salty dusting of Parmesan cheese. Since it’s ready in a fraction of the time of traditional
Recipe
Spanakopita Made Simple
Crispy layers of phyllo, fresh herbs, and savory spinach come together in this classic Greek Spanakopita. It’s a great recipe to make with a friend! One person prepping, one person layering, making it just as fun to cook as it is to eat!
Producer
Visiting Go To Chocolate
Cozy up with something sweet this season — the best treats come straight from your local farmers’ market! 🍫 Go To Chocolate crafts incredible artisan chocolates, handmade with care and creativity — a must-try at the San Mateo Farmers’ Market. 🍓 Watch our Beyond the Market feature with founders
Recipe
Pomelo Palomas
Citrusy, refreshing, and perfect for sharing, these Pomelo Palomas are a beautiful big-batch drink made with fresh farmers’ market citrus. 🍊 In this cooking demo, we’ll show you how to make an easy, customizable cocktail using pomelo, fresh lime juice, and your choice of tequila or vodka. Finished
Producer
Bolani: A Market Favorite
Bolani, an Afghan flatbread made with fresh, local ingredients, has become a popular item at farmers' markets. This video tells the story of how it captured the community's taste and became a farmers' market favorite, representing both culture and the spirit of the market.
Recipe
Sweet Honey Roll-Ups
Enjoy these delicious honey roll-ups made with local honey from Miss Bee Haven. A perfect healthy snack or sweet treat.
Recipe
Creamy Kabocha Squash
Learn how to prepare and cook delicious kabocha squash, a winter favorite found at farmers' markets. Watch as we demonstrate how to use this versatile ingredient to create a flavorful winter soup.
Recipe
Cherry Salad a Spring Treat
Enjoy this refreshing Cherry Salad featuring fresh cherries, arugula, pecans, and feta cheese. Find a variety of cherries at your local farmers' market from Gotelli Farms, Diaz Farms, and more.
Recipe
Cinnamon Toast Pumpkin Seeds
Easy and fun! Kids can help make these delicious cinnamon roasted pumpkin seeds. A perfect fall treat.

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