Mission
SUPPORTING SMALL FARMS
Our mission is to support California farmers and communities by providing farmers’ markets for our diverse Bay Area neighborhoods. You'll see us pursuing our mission every time you shop at one of our farmers' markets where local farms gather to sell their delicious products.
Our vision and values are the driving forces behind our mission.
CHAMPIONING THE SAN FRANCISCO BAY AREA LOCAL FOOD MOVEMENT SINCE 1988.
Pacific Coast Farmers’ Market Association (PCFMA) creates community-based food experiences throughout the San Francisco Bay Area that support California family farms and a healthy local food system.
PCFMA is a tax-exempt 501(c)5 nonprofit organization
PURSUING OUR MISSION
Get the very best of California agriculture in a fun, family-friendly atmosphere with PCFMA. We organize over 50 weekly certified farmers' markets in more than 33 Bay Area communities. Each provides an economic outlet for Northern California family farms. Come by for a visit and get your delicious farm-fresh food direct from the people who grow it. Most of the fruits and veggies you’ll find have been picked within the last 48 hours.
Board of Directors
PCFMA is governed by a Board of Directors that guides our mission. Three are elected by the agricultural producers selling in PCFMA's farmers’ markets and the remaining positions are selected annually by current directors.
Patrick Fabian
Board Chair
Shelly McMahon
Vice Chair
Mike Billigmeier
Secretary
Ying Moua
Treasurer
Guy Allard
Steve Fernandes
Michelle Livingston
Vidal M. Navarro
Narsai David
Chair Emeritus
Al Courchesne
Member Emeritus
Les Portello
Member Emeritus